Salary: $25,000 - $40,000 a month

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Job content

Responsibilities:

  • Responsible for all round product marketing duties


  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns


  • Design, build and maintain our social media presence


  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)


  • Identify trends and insights, and optimize spend and performance based on the insights


  • Brainstorm new and creative growth strategies


  • Plan, execute, and measure experiments and conversion tests


  • Collaborate with internal teams to create landing pages and optimize user experience


  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points


  • Instrument conversion points and optimize user funnels


  • Collaborate with agencies and other vendor partners


  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate



Requirements:

  • Form 5 or above


  • Proven working experience in digital marketing


  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns


  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate


  • Experience in optimizing landing pages and user funnels


  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)


  • Experience in setting up and optimizing Google Adwords campaigns


  • Working knowledge of HTML, CSS, and JavaScript development and constraints


  • Strong analytical skills and data-driven thinking


  • Up-to-date with the latest trends and best practices in online marketing and measurement




Salary:
25000 - 40000

Benefits:
13 Months Salary, Depending Bonus, Medical Scheme (General), MPF, Annual Leave ( 10-14 ),

Holidays:
Bank Holiday

Industry:
Garment Trading

Location:
Sheung Kwai Chung

Experience:

Education:
F.5
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